Snack and drink brands, with grocery expansion
Your services page lists expansion into Amazon Fresh and Whole Foods. Packaged snack, coffee and drink makers are the brands that line speaks to most directly.
Enquirer Consulting Group
Advancer Client Map
Bernardo Caram | Advancer | October 2026
As of 14 Oct 2026
This page maps the brands that should know about Advancer's work, sorted by type and size, with who usually signs off at each.
Your site says you work with brands of all sizes, from startups to established businesses. This map looks at the kinds of product makers that sell on Amazon, or could, and leaves out resellers.
Counts are for the whole US and are rough on purpose. A count is shown only where a public figure fits the whole group.
Where your next clients sit
Companies by staff size, US wide. Two groups have no clean public count and say so.
| Group | Organizations in the US | Under 20 staff | 20 to 99 | 100 to 499 | 500 or more |
|---|---|---|---|---|---|
| Packaged snack, cereal, candy, coffee and soft drink makers | about 3,800 | not published | not published | not published | not published |
| Dog and cat food makers | about 340 | about 220 | about 52 | about 39 | about 24 |
| Cosmetics, beauty and toiletry makers | about 1,100 | about 740 | about 190 | about 87 | about 44 |
| Sporting goods, toy and game makers | about 2,100 | not published | not published | not published | not published |
| Vitamin and supplement brands | no clean public count | ||||
| Home goods, kitchen and other household product brands | no clean public count |
US firm counts by industry code, banded deliberately.
Who usually signs off
The person who usually decides on an Amazon agency at each size of brand, and what they need to hear from Advancer.
| Size of brand | Who usually signs off | What they need from Advancer |
|---|---|---|
| Startup and small brands | The founder or CEO, often running the Amazon account themselves | Someone to take over ads, listings and inventory so sales grow without the margin going with it |
| Mid-size brands | The VP or Director of Ecommerce, or a Head of Amazon or Marketplaces; the owner or CFO on the budget | Profit per product they can see each week, and less ad spend wasted |
| Large brands selling first party | The VP of Sales or Director of Digital Commerce, with the marketing or retail media lead who holds the ad budget | Vendor Central support, brand protection and a plan for new markets and categories |
Where the bigger accounts sit
Most of the makers in each group are small, and at a small brand one note to the founder usually reaches the person who decides.
The larger brands are fewer, and the decision is shared between ecommerce, sales and the team that owns the ad budget. A short list of two or three people per brand, kept warm, works better there than one pitch to one inbox.
Where Advancer could start
Brands losing price control to resellers
Unauthorized seller removal, MAP compliance and counterfeit enforcement matter most to brands whose products many resellers carry. The ecommerce lead usually feels it first, in price.
Founders who want profit, not just sales
Your site puts profit ahead of top-line growth. Founders running their own account feel the gap between revenue and margin most directly, and they can decide on their own.
Built from public federal business statistics and the company's own website, counts banded deliberately. Decision roles are typical, not named people.
If a walk-through is useful, pick a time at cal.com/ecg.
Prepared by Paul Smaldone, paul@enquirerconsulting.com.
Ten people to start with
The people who usually sign at the groups above, one a company. Work emails and phone numbers checked on Oct 14, 2026.
| Name | Role | Company | Where | Phone | |
|---|---|---|---|---|---|
| Jeffrey Evans | Founder & CEO | Soldier Sports | Omaha, NE | jevans@soldiersports.us | +1 402 639 0100 |
| Hank Watt | Co Founder | Nature's Wild Berry | Santa Monica, CA | +1 323 708 2642 | |
| Jacob Brown | Co-Founder & Chief Branding Officer | Varlo Inc | Detroit | +1 248 805 6093 | |
| Abbas Hashmi ABFP | Co-Founder | SUPA Power | New York | abbas@supa-power.com | +1 347 982 6086 |
| Harrison Rogers | Founder | F3 Energy | Phoenix, AZ | harrison@f3energy.com | +1 480 586 6675 |
| Dr. Santia Deck | Co-Founder | TRONUS FOOTWEAR, LLC | Atlanta | +1 281 896 2562 | |
| Dominick Miserandino | Chief Executive Officer/ Founder | RTMNexus | New York | dominick@rtmnexus.com | +1 516 812 8611 |
| Matt Butler | Co-Founder | Tally Tumbler | Destin, FL | +1 478 501 2003 | |
| Mary Couzin | President & Founder | Chicago Toy & Game Fair | Chicago, IL | mcouzin@chitag.com | +1 847 987 1958 |
| Shaun Neff | Founder | BEACH HOUSE GROUP | Los Angeles | neff@beachhousegrp.com | +1 801 787 6303 |